http://inoocha.wordpress.com Keep moving forward Fri, 11 Apr 2008 06:37:31 +0000 en hourly 1 http://wordpress.com/ http://s2.wp.com/i/buttonw-com.png http://inoocha.wordpress.com http://inoocha.wordpress.com/2007/07/17/why-inoocha/ http://inoocha.wordpress.com/2007/07/17/why-inoocha/#comments Tue, 17 Jul 2007 23:10:40 +0000 Rob http://inoocha.wordpress.com/2007/07/17/why-inoocha/ ]]> It’s a common question so here’s the final criteria the new company name had to pass.

1. Must to be unique.
2. Must deliver less than 10 initial results in Google.
3. Must relate to both founders.
4. Must translate well.
5. Must be positive and active sounding, intuitive and natural.
6. Must be easy to pronounce and spell.
7. Must be memorable.
8. Must work for on and off-line business.
9. Must be available as a URL.
10. Should raise a smile, be fun and interesting.

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